Indian Institute of Management Udaipur Library

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Data Mining and Market Intelligence for Optimal marketing Returns

By: Chiu, Susan.
Material type: materialTypeLabelBookPublisher: London Butterworth-Heinemann 2008Edition: 1st Ed.Description: xii,280p.ISBN: 9780750682343.Subject(s): Marketing Research | Data MiningDDC classification: 658.83 Online resources: Click here to access online
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Item type Current location Call number Status Date due
Monograph Monograph Indian Institute of Management Udaipur
C6/1 		658.83 (Browse shelf) Available

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